honda had a busy summer

 

in may, we celebrated honda motor sports by highlighting the racing spirit imbued in honda street vehicles by their racing counterparts

 

to start off we wanted to amp up our audience

next, we compared models 1v1

then we looked at what makes honda vehicles purr

and like any good summer school, had a little quiz

"if honda does not race, there is no honda" - soichiro honda

 

but summer is more than racing, so we created animated invitations reminding people to make the most of the summer season

and if you happened to pick up a new honda this summer, we wanted you to have a moment, too

phew you made it!!! enjoy the fall

copywriter:

art director: yours truly

david bassine

back to work